A review of The Attention Merchants: The Epic Scramble to Get Inside Our Heads,
by Tim Wu

« It was the best of times. It was the worst of times” (Dickens, 1910,p. 341). Charles Dickens’s celebrated opening to his novel about the French Revolution anticipates many accounts of our “information” revolution. Much like Dickens’s divided population, modern commentators tend to assume that, ridingon the back of new technology, either “We were all going direct to heaven” or that“We were all going direct the other way”(ibid). Either way, the accounts tend to belinear. Thus Timothy Wu, a professor of law at Columbia University in New York, provides a refreshing perspective with what are essentially cyclical accounts..

Auteur: Paul Duguid

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